Rising Interest from International Investors for ‘AlUla Dates Auction’

The “AlUla Dates Auction” witnessed an increased interest from investors in the palm and date sector from various countries on Friday. AlUla dates are renowned for their diversity, uniqueness and commitment to the highest efficiency and quality standards. The palm sector in AlUla Governorate represents the most significant agricultural activity, covering an area of approximately 16,579.40 hectares, with a total of 3,116 date palms and an annual production of about 116,055.81 tons.

The date palms of AlUla are distinguished by their diverse varieties, with “Barni AlUla” being the most prominent type, accounting for 80 percent of the annual harvest, in addition to the varieties of “Halwa,” “Anbara,” and “Medjool”.

Meanwhile, the Royal Commission for AlUla (RCU) has successfully carried out marketing and media campaigns to promote the various types of dates in the region, the investment opportunities it has facilitated for investors, and the dedicated sales platforms inside and outside the Kingdom.

Source: S
audi Press Agency