ABU DHABI: The Abu Dhabi Cycling Club has signed a cooperation agreement with GRIT+TONIC, whereby the company will provide various services, including special discounts and dietary supplements to help cyclists enhance their athletic performance.
This agreement is part of the club’s commitment to supporting its male and female members in achieving full readiness for their various competitions, providing everything necessary to assist them.
The agreement, signed for a duration of two years in the presence of Al-Nekhaira Al-Khyeli, CEO of Abu Dhabi Cycling Club, and Nicolas Girot, CEO of GRIT+TONIC, includes enhancing the company’s brand by placing its logo on the team jerseys and promoting it on the club’s social media platforms and website. In return, the company will offer many special discounts to the club members, including providing its products to riders during competitions, as well as showcasing its products to the wider community.
Al-Nekhaira Al-Khyeli confirmed that the club is keen on attracting to
p specialised brands to support its members in various sectors, particularly in nutritional supplements and awareness initiatives. GRIT+TONIC offers many of these supplements at affordable prices for riders and club members, and will conduct several awareness workshops on how to enhance athletic performance and promote health consciousness.
He added, “We are committed to supporting our club members to achieve full readiness in all aspects related to cycling, providing assistance in every possible way.”
Nicolas Girot, CEO of GRIT+TONIC, said, “We’re excited to partner with the Abu Dhabi Cycling Club, one of the most dynamic and rapidly growing cycling communities in the UAE. Their commitment to fostering a culture of cycling and promoting endurance sports aligns perfectly with our mission to support athletes with the best nutrition, equipment, and gear. Together, we aim to fuel the passion and performance of riders at every level, ensuring they have what they need to excel on every ride.”
Source: Emirates
News Agency