Abu Dhabi: The Emirates Franchise convened its second meeting for 2025, chaired by Noor Al Tamimi, who is also a Board Member of the Abu Dhabi Chamber of Commerce and Industry. Representatives from various emirates participated in the meeting.

According to Emirates News Agency, the agenda included discussions on the Franchise’s operational plan, finalisation of bylaws, and strategic priorities aimed at enhancing its contribution to the national economy. Board members, along with the Executive Committee and working groups from each emirate, reviewed the organisation’s progress and highlighted key outcomes from recent discussions.

Key topics included identifying challenges within the sector, proposing solutions, and offering actionable recommendations to align UAE franchising with global standards. The meeting emphasized driving innovation, boosting competitiveness, and fostering collaboration among entrepreneurs, franchisees, and stakeholders to promote sustainable growth.

Noor Al Tamimi reaffirmed the Franchise’s commitment to empowering the sector as a catalyst for economic diversification and entrepreneurship. She stated that the UAE provides enablers to achieve its economic vision, and the organisation will play a crucial role in advancing the franchise sector by implementing initiatives, including a flexible business framework to support continued growth and prosperity.

Further, Al Tamimi highlighted the importance of protecting intellectual property, raising awareness of franchising rights, and expanding the presence of Emirati brands both locally and globally. She stressed the need for innovative ideas, fostering an ambitious business environment, expanding partnerships, and promoting franchising as a tool for strengthening the presence and engagement of entrepreneurs.

One of the main objectives discussed was enhancing the franchise sector’s operational structure to position the UAE as the ideal business environment for supporting local franchises’ international growth and attracting global franchises to the UAE’s business landscape, reinforcing its status as a leading global destination for franchising.