Sharjah:The fourth Emirates Perfumes and Oud Exhibition and the second Middle East Cosmetics Show have commenced at Expo Centre Sharjah, featuring a diverse array of regional and international companies and brands.
According to Emirates News Agency, these exhibitions are set to run concurrently until October 18th, with the Emirates Perfumes and Oud Exhibition hosting over 200 companies and approximately 700 brands. Alongside, the Middle East Cosmetics Show includes companies and brands focusing on cosmetics.
The events were inaugurated by Abdallah Sultan Al Owais, Chairman of the Sharjah Chamber of Commerce and Industry, and Saif Mohammed Al Midfa, CEO of Expo Centre Sharjah. Officials and representatives from participating companies and brands attended the opening.
After the inauguration, attendees toured the exhibitions to discover the latest products and innovations. Participants are from several countries, including the UAE, Saudi Arabia, Oman, Qatar, Kuwait, China, Turkey, and India.
Al Midfa expressed that hosting both exhibitions underscores Expo Centre Sharjah's dedication to creating an integrated exhibition ecosystem that adapts to evolving consumer markets and enhances the synergy between the fragrance, beauty, and personal care sectors. He noted that this approach not only boosts networking opportunities but also aids companies in expanding into new markets.
He further emphasized the importance of specialized exhibitions in connecting brands with consumers and business partners, allowing companies to identify market trends and enhance their competitiveness. Bringing these exhibitions together under one roof fosters interaction, product discovery, innovation, and knowledge exchange among international participants.
The Emirates Perfumes and Oud Exhibition displays a variety of Oriental and Western fragrances, oud oil, incense, blended perfumes, body and hair fragrances, incense burners, scented candles, and related products. Visitors have the opportunity to explore new product launches, sample different fragrances, and engage with industry specialists.
Meanwhile, the Middle East Cosmetics Show gathers local and international companies specializing in cosmetics, beauty, and personal care, highlighting the latest products, solutions, and industry trends.
Both exhibitions include a dedicated pavilion for the Sharjah Chamber of Commerce and Industry, offering participating companies and brands opportunities to enhance their visibility, form partnerships, and explore new business prospects.