The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) has announced it is now accepting nominations for the 2023 edition of its Urban Treasures initiative, which recognises historically and socially significant businesses in Abu Dhabi.

The call for nominations is open from 3rd to 31st October, and the winners will be announced in May 2023, when a new crop of 15 establishments will be honoured as key elements of the emirate’s vibrant urban fabric.

Now in its second year, the annual Urban Treasures programme recognises local businesses such as cafes, restaurants, bakeries, shops, tailors, fabric stores, perfumeries, jewellers, framing stores, and more. Winners receive a host of benefits, including branded promotional kits to highlight their Urban Treasures designation.

Mohamed Khalifa Al Mubarak, Chairman of DCT Abu Dhabi, said, “Abu Dhabi is home to a vast array of economic, social and cultural gems. Our Urban Treasures programme seeks to highlight these, helping to ensure the continued prosperity of historically significant businesses that are part of our urban culture, while also inviting new customers to discover them. With this initiative, we are ensuring these valuable establishments are recognised as part of our local culture and identity, celebrated for their successes and protected for future generations.”

In line with the emirate’s broader strategic aims, the Urban Treasures initiative will help visitors find authentic and ‘off the beaten track’ experiences and re-engage residents with local businesses. Winners can also expect enhanced publicity and promotional activity targeting residents and tourists, leading to greater brand recognition and profitability.

Source: Emirates News Agency